Kick off the season. Shop and enjoy local!
A HUGE thank you to everyone who came and enjoyed our second annual Hermosa for the Holidays weekend. We hope that you continue the season with the same excitement and support of local businesses. You can join our Shop Local Secret Santa Gift Exchange, enjoy our #SmallBusinessEveryday posts on social media, or even shop our holiday Gift Guide coming out soon!
Hermosa is the best place to be.
A special thanks to our sponsors. Without them, this event wouldn't happen. Scroll below to learn more.

Santa Photos
Thanks for joining us! Check out the Santa photos below.
ELF ON A SHELF

Find all the elves in Hermosa!
Shop at various Hermosa Beach businesses and find the hidden elves on the shelves. Identity all 23* of the elves' names and submit your completed postcard at any of our drop-off locations to enter for a chance to win a prize! We recommend checking the businesses' hours of operation before going in (see below). Drop-off locations: Gum Tree, Sol Baby, Spyder Surf, HB Chamber, Soul Bungalow, or Star's Antique.
Hunt ends Monday, November 27, 5pm. Winners will be selected and contact the week of December 4.
Participation Rules:
- *A majority of the elves' names (20) must be filled out on the postcard in order to be qualified for a chance to win a prize.
- All ages are welcome to participate. It's not just for kids!
- All submitted postcards are checked for completion and accuracy and raffled to decide the winners. All drawn postcards and winners will be contacted individually to pick up their prize at the Chamber of Commerce.
- Have fun!
Stay tuned! Winners will be announced the week of December 4...
SPONSORS
The Accamando Tull Family
Sandy Anleu
The Art Group of Hermosa Beach
Athens Services
Baker, Burton & Lundy, P.C.
The Balik Family
Jan Brittain
Stephanie Cheak
The Cohn Family
Dr. Michael Collins and Dr. Mary Campbell
Cultured Slice - Solange Comer
The Detoy Family
The Dunbabin Family
The Enstice FamilyÂ
The Friedberg Five
Friends of the Hermosa Beach Museum
The Garmise Family
Russ & Sarah Gilbert
Sumeet Goel
Jess and Andy Gregg
Scott and Rachel Hayes
Hermosa Beach Rotary Club
Hermosa Cyclery
Tynan Mason & the Team at Higher Grounds MgmtÂ
Indivisible Arts
The Jones Family
Kathy Knoll and Jeff Bonafede
The Koffler Mackie Family
Amy and Eric Krauter
Lange Family
Lenny & Teodora - LaRocca Real Estate
Leadership Hermosa Beach
The Main Family
Mic Drop Media
Erika & Greg Newman
The Nichols Family
Ryan Nowicki
Eric and Belinda Oakes
Jeannie Penner-More
Jeff Raedy
The Reznichek Family
Ellen Robbins & Paul Tripodi
Josh and Rachael Royal
The Sheldon Family
ShockBoxx
Skechers
SkyOne Federal Credit Union
Patti, Kevin and Roxy Sousa
The South Bay Boardrider's Club
Steven Mullins Real Estate - Sotheby's
The Valenzuela Family
The Vernon FamilyÂ
Kathy & Tom Welch
The Zaleski Family
MEDIA / PRESS
Please feel free to use these images for promotion.
Press inquiries should be sent to Jessica Accamando president@hbchamber.net or 310-753-3960
The Hermosa Beach Chamber Foundation is the producer of this event. It is a fundraiser and community benefit that supports local businesses.
FAQ
Are the carnival rides and workshops also for adults?
Yes!
Accessibility
The local artisan pop-up will be at grade level. Most retailers are at grade level. Some retailers have a step up to get inside the shop. To gain access to those shops, please asks the shop staff for assistance.
Can I bring my dog?
Well-behaved dogs on a leash are welcome at Hermosa for the Holidays in all public places. However, dogs will not be allowed on the carnival rides or inflatables.