Skip to content

Kick off the season. Shop and enjoy local!

Hermosa Beach has mashed together our Holiday Open House and Tree Lighting Ceremony and added a bunch of family-fun activities to make the 3rd annual Hermosa for the Holidays.  Get ready—the weekend of November 18-19 will be an open-air winter wonderland at the beach to:

  • Shop for eclectic gifts from local artisans and retailers for everyone on your shopping list
  • Ride carnival rides and inflatables at Pier Plaza
  • Play at our workshops, storytime tent, and santa letter writing station
  • Dance & Sing at the Rock for Tots concert (Saturday) and community concert and tree lighting ceremony (Sunday)
  • Santa pictures for the family!
  • Give back to our community at the Giving Village
  • AND more entertainment and activities for the whole family

Saturday & Sunday (12-9pm)

Single Ticket: $8
Location: Pier Plaza (from the clock tower to the strand)

(rides and games coming soon)


Saturday & Sunday

Location: Pier & Hermosa Avenue Shops (and sidewalk)

The Holiday Open House is back and better than ever! If you’re a fan of holiday shopping, this is the best place to be. We've added live music, new experiences and the local retailers are creating experiences within their shops. See our sidewalks and retailers come alive!

Please come out and enjoy Hermosa by shopping small and supporting Local.

Gum Tree

Saturday & Sunday 10am-4pm

Location: Upper Pier Ave. (between Valley Dr & Monterrey Dr)

The open-air local artisan pop-up is a curated market that features local artisans with offerings for everyone on your shopping list.


Saturday & Sunday, 10am-4pm

Location: Manhattan Ave in front of Java Man

Come down and enjoy some wonderful stories, holiday skit or Sing-a-Long by some very talented entertainers. Happening on the hour, every hour, this is a special opportunity to bring the kids and enjoy some live entertainment under a tent.

Sponsored by Marlin Equity Partners


Saturday & Sunday, 10am-4pm

Location: TBD

Twenty-thousand letters are sent to Santa each year. All of the kids in the South Bay should have a place to write those very important letters to a very important man. Not only do we provide the paper and crayon, there will be a very fancy red box to send those letters to the North Pole.

20211121 HB for the Holidays _JPCordero-2612

Sunday 10am-6pm

Location: Pier Plaza, next to Cafe Bonaparte

We welcome all families to come down to Pier Plaza for a pic with Santa (or not). A wintery scene will be set for photos and Santa will be available to sit in the pic with you or not at all.

Screen Shot 2022-11-13 at 4.05.07 PM

Sunday 12-6pm

Location: Pier Plaza

Come out and visit all of our favorite local nonprofits and enjoy hot cocoa, cookies, activities, and more. Support our nonprofits when it matters most!

20211121 HB for the Holidays _JPCordero-3098

Sunday 3:30-8pm

Location: Pier Plaza

A rotating cast of musical groups will entertain Pier Plaza starting at 3:30pm.  Come back for the schedule.

HB for the Holidays_JPCordero-0060



Please feel free to use these images for promotion.

Press inquiries should be sent to Jessica Accamando or 310-753-3960

The Hermosa Beach Chamber Foundation is the producer of this event. It is a fundraiser and community benefit that supports local businesses.


Are the carnival rides and workshops also for adults?



The local artisan pop-up will be at grade level. Most retailers are at grade level. Some retailers have a step up to get inside the shop. To gain access to those shops, please asks the shop staff for assistance.

Can I bring my dog?

Well-behaved dogs on a leash are welcome at Hermosa for the Holidays in all public places. However, dogs will not be allowed on the carnival rides or inflatables.


Scroll To Top