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The Summer Sidewalk Sale & Celebration is back! We've enhanced the shopping experience with a pop-up market from ShopFest Collective on the Upper Pier sidewalk, along with Chamber member pop-up booths on lower Pier Ave and Pier Plaza. Find the perfect back-to-school shirt or a special gift, and enjoy all your favorite local shops and restaurants. Plus, don’t miss the live music at Java Man all weekend long!

Schedule of Events

Coming soon!

Participating Businesses & Sales to Shop!

Coming soon!

Parking in Hermosa

We're a beach town and parking is always a little bit of challenge when it's a busy shopping weekend. That said, we're happy to tell you about plenty of open public parking in the Upper Pier district so you can plan your visit!


Thank You to our Generous Sponsor

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